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Art study abroad > Overseas dry goods > Portfolio training > Evaluation criteria for excellent product design works: three aspects determine the competitiveness of works

Evaluation criteria for excellent product design works: three aspects determine the competitiveness of works

Author: Natural light / Collection of Product Design Works / Time: 14:31:34, July 16, 2021
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Evaluation criteria for excellent product design works? In fact, this is a question that all product designers think about. Can a good collection of works be recognized by customers? Can you make the admissions officer look bright? Today's product design portfolio determines the competitiveness of your product from those three aspects. A complete set of product design works includes user research, market analysis, target group positioning, design style positioning, etc. in the early stage, and product modeling design, structural design, 3D drawing and engineering drawing output in the later stage.


Three factors determine the competitiveness of product design portfolio:


   Business commercial feasibility


   User Experience


   Technical feasibility


 Collection of Product Design Works

To Ye in the natural light Art study abroad 8 months of product design portfolio training

Successful application: Royal College of Art | Central Saint Martin College of Art and Design | Loughborough University | Coventry University | Camberwell College of Art


Difference between industrial design and product design


Product design is a multi-disciplinary design activity, covering a wide range of areas, from locomotive trail toothpicks to product design. The most basic point of product design is to meet the industrialized production.


A complete set of product design works includes user research, market analysis, target group positioning, design style positioning, etc. in the early stage, and product modeling design, structural design, 3D drawing and engineering drawing output in the later stage. Different from mechanical design, product design pays more attention to market, user group, product modeling, product concept, and its structural design needs to be completed in collaboration with professional structural engineers.


 Product Design Collection Review Standards

Zhiye's 8-month training in product design collection for studying abroad in Natural Light Art

Successful application: Royal College of Art | Central Saint Martin College of Art and Design | Loughborough University | Coventry University | Camberwell College of Art


Requirements for foreign product design works:


1. Content: The content of the album includes the cover, personal profile, skills, works and back cover. The display design process (research, product positioning, hand painting, appearance design, decoration design, structural design, renderings, model making, etc.) does not need to include all the contents of every project, but needs to reflect the knowledge and skills of all aspects in the collection of works. It is characterized by balance and coherence.


2. Quantity: The number of works and projects should be about five and less than ten.


3. Concept: The design project reflects the design concept from different aspects, and the concept should be distinct and run through the whole design. It can be briefly explained at the beginning of the project, and then correspond with each other in the process of brief explanation, so as to highlight the main ideas.


4. Theme: Determine the overall tone, production (modeling structure) or service (user research). When identifying an industry, we should focus on the ability required by the industry, and the typesetting style should be suitable for the industry.


5. Style: pay attention to proportion control, color sense, logic and aesthetics. Try to use artistic poetic feelings and pioneering experimental colors to package


6. Leave blank: learn to leave blank.


 Requirements for foreign product design works


Evaluation criteria for excellent product design works:


Definition of problem statement and design opportunity


Concept formation+selecting suitable research methods for concept development and deepening


Evaluate and choose ideas to derive design solutions


Use visual design and testing to prove research and iterative design


Presentation of final design scheme


 Industrial Design Portfolio Process


Design Process


   Discover – Research


User research | market research | product research | environmental research | technical research | laws and regulations research | processing technology research | ergonomics | design psychology research, etc


   Define – Insights


Storyboard | User Journey | Empathy Map | Touch Point | User needs | Pain Points, etc


   Develop – Idea


Brainstorm | Hand drawn | Dimensional survey | User test | Architecture diagram | Paper model | Wireframe | Flow chart


   Deliver – Prototypes


Modeling | Model Making Visual Language | Main Function | Rendering


Recommended by famous foreign product design schools:


        Ranking of British Industrial Design Universities There are: Royal Academy of Arts Central Saint Martin College of Art and Design, Loughborough University, Coventry University


Famous American schools for product design include: Art Center Design College, Rhode Island Design College, Carnegie Mellon University, and University of Cincinnati


The above is the review standard of an excellent industrial design portfolio, which introduces the product design process design portfolio in detail, as well as the requirements of foreign art colleges on product design portfolio. If you want to participate in the course of industrial design of natural light products, please contact the teacher who studies in natural light art.


More topics about product design:


Product packaging design WORKSHOP theme, so that physical projects into your portfolio

Product Design of the Royal Academy of Art _Course_Application_Product Collection


This article belongs to the original article of Natural Light International Art Education Team. Without permission, it cannot be reproduced commercially in any form. If it is found, it must be investigated for legal responsibility.

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