Co Branding co brand design has recommended a capsule series to everyone some time ago. Today, co brand design is linked to fashion and sports again. This issue is graduated from Parsons School of Design The fashion design war teacher will lead you to explore the fashion and sports joint brand overseas design, free online classes, sports trendy brand Co Branding, innovative ingenuity, so that both sports and fashion are correct.
Nowadays, sports are not only for physical fitness, but also become a trend. Whether in the gym or on the street, Athlete Style has become increasingly popular, and has become a must for trendsetters in the fashion industry! Whether at the airport, in the show or in the street, you can see the sports fashion models of celebrities everywhere, and the fashionable sports style that is both sports and fashion, so that you can still play a trendy new style if you have no time to practice the abdominal waistcoat line!
Natural light line class
Co Branding of Sports Fashion Brand
Creativity stimulates the infinite interest of design. With the ingenious combination of sports and fashion, sports and fashion are both right!
Highlights of fashion sports joint brand overseas study design activity:
01. In depth understanding of sports fashion trends
Star models put on sports jackets and step on sports shoes, which has become a popular trend in recent years. While enjoying sports comfort, it shows its unique fashion personality. With the rise of this trend, more and more brands have begun to focus on fashion and sports.
So where does this trend come from? How to better combine sports and fashion? In this online class, the teacher will combine the current consumer demand and popular aesthetics, and tell you how to select appropriate elements for integration to present the best design effect.
02. Deeply understand the value of brand co branding
Since the fashion industry has become sporty, more and more brands have cooperated with singers, designers, artists and other co branded products. For example, Kenzo x H&M, Alexander Wang x Adidas and other successful cases have also emerged one after another.
What is the value of co branding? How to use Co Branding to enhance brand recognition and influence? In this online class, the teacher will also explain how to use brand co branding to achieve greater marketing effect, add more brand market attention and attraction, and thus reflect the best brand co branding value.
03. Deeply understand the future development of brand cross-border
The rise of co branding in the fashion industry is also a new product of the combination of design and different industries. When all cultures are almost stereotyped, it seems impossible to develop a new culture out of thin air. How will a new culture emerge as the tide becomes saturated?
Fashion will not stagnate, and "cross-border" will also develop new ways! In this online class, the teacher will also explain the role that cooperation can bring to the fashion industry, and from a deeper perspective, is the "X" cooperation in the fashion industry changing the new pattern of the fashion industry?
Details of fashion sports joint brand overseas study design activity:
Time: 7:30-8:30 pm on October 9
Form: online live broadcast
Lecture mode: scan natural light QR code, reply password: online class
Introduction of fashion sports joint brand overseas design tutor:
Teacher Zhan
Parsons School of Design, New York
Mr. Zhan, graduated from Parsons Fashion Design Major of Parsons Design College, and his graduation design was selected Parsons Benefit Fashion Show. During his study in fashion design, he worked as a show design assistant in Marc Jacobs; After graduation and returning to China, he served as the chief designer of the brand Haotian Wen, and later as the designer of jack&jones, a menswear brand under the best seller Lingzhi Fashion Group. After returning to China, the teacher who tutored the collection of costume design works has been engaged in art education. He has rich experience and is good at cross-border education of various professional media. In recent years, he tutored many students to enroll in international top art colleges (Parsons, RISD, LCF, ACCD, SAIC, SVA, etc.).
More joint brand management professional overseas design
British Luxury Management Major, Master's Degree in Luxury Brand Management, University of Southampton, UK
Capsule series, a collection of niche capsule series across the art/design/fashion circle
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