The great prospect of the combination of technology and fashion, accessories and functions in the field of eyewear design has also been explored by Huangyi, who has always taken the task of "cultivating talents to define the future". Not long ago, Huangyi joined Footwear, Accessories, Millinery, and Eyewear/the specific direction of shoes, accessories, hats and glasses design in the Fashion MA/fashion major, and also created a new field of fashion accessories design in college majors. Now, natural light will take you to know about the glasses design major of RCA Royal Academy of Arts? And how to apply?
Glasses Design of Royal Academy of Art
In September this year, Huawei released the first smart glasses, Eyewear, which was jointly launched with the fashion brand GENTLE MONSTER, officially opening a new era of smart glasses integrating technology and fashion. After quickly gaining recognition from the market and consumers, Huawei recently launched its first ultra light and thin VR glasses, HUAWEI VR Glass, with "industry subversive appearance design" and "immersive audio-visual feast".
RCA Royal Academy of Art Glasses Design
In recent years, the future development of fashion has always been concerned by students. What possibilities will glasses design, a major that conforms to the development of the times, bring to students? Royal College of Art What is the pioneering significance of this subdivision? Today, we are going to lead our students to learn more about RCA Royal Academy of Art glasses design!
01. Why did Huangyi open the major of glasses design?
In many people's cognition, the value of glasses in the fashion field is too subdivided due to the limitation of function and form, and there seems to be no much space for creation. So why is the glasses design major of the Royal Academy of Arts a separate graduate major?
However, Fashion MA, as one of the important parts of Huangyi's interdisciplinary education, has always required students to adopt an experimental and critical way of thinking, establish a new aesthetic concept, and give new guidance to the future fashion industry and practice.
The transformation of social and economic structure, 5G era and lifestyle has provided a new model for fashion and aesthetic value, and the fashion industry is also facing reform under this trend. Technology, functional aesthetics and sustainable development have become the important direction that determines the future development of the fashion industry.
In order to meet the needs of the development of the times, Huangyi has been making great moves in recent years. In the middle of this year, it also launched the most important development plan since its establishment - Generation RCA, and clearly proposed that it hopes to focus on a series of new disciplines in the fields of nano, robotics, computer science, material science and circular economy in the future, It provides students with different platforms to explore their own development and future direction.
In order to coordinate with this future plan and cope with major changes in the field of science and technology, Huangyi also actively carries out in-depth cooperation with technology-based enterprises, conducts knowledge exchange under the guidance of market and technology, and verifies the education method in practice.
As early as 2018, Huangyi has carried out a series of cooperation with Huawei, the global leader in communication technology. On the one hand, Huangyi's School of Communication and Design has provided Huawei with forward-looking design strategies and advanced creative thinking and conceptual design results.
On the other hand, Huawei also provides special studio equipment and technicians for Huangyi students, and uses the most cutting-edge core technology to support students' creative practice. In the process of learning, Huawei can predict and respond to the rapidly changing social and cultural environment.
Therefore, the glasses design major of the Royal Academy of Arts is not an immature "small attempt" of Huangyi, but a long standing strong attack. And listed in the fashion professional field, its purpose is also to integrate Huangyi's experimental and interdisciplinary education philosophy in the fashion field for many years, as well as the accumulated commercial and technical resources, to provide the most professional education and training for this promising emerging field.
02. What is the major of glasses design in the Royal Academy of Arts?
Glasses design is a subdivisional direction of fashion design MA, with a two-year schooling. The biggest feature of this subject is that Huangyi has opened up a new vision for eyewear design, which also integrates the latest technologies such as VR and AR, leading students to explore various new areas that have not yet been developed.
Glasses Design of Royal Academy of Art
That is to say, in the definition of Huangyi, the meaning of glasses is not only as a decoration or a single tool, but also a multi carrier integrating emerging technology, functionality and aesthetic values in a wide range of design dimensions. From concept, design to production, glasses have profound and exploratory disciplines.
Huangyi students attend the British Glasses Festival 100% Optical
In the two-year curriculum, Huangyi hopes to cultivate a new generation of thought leaders and designers, requiring students to master professional skills combined with innovative technology, and create design projects with personal style and fashion insights based on the methods and theories in new technology.
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In the first year of the course, there are three units. The first unit is based on thinking/thinking in the professional field to help students establish clear professional cognition; The second unit is Material. Students will carry out independent research through research, experiment and design.
The last unit is practice/practice based on studio form, and students will master professional skills and high-level design creation. In addition, students will also participate in the interdisciplinary project Grand Design Challenge/Design Challenge and the related courses of Critical&Historical/Critical and Historical Research.
In the course of the second year, students will improve their personal practice through the two units of Initial Practice and Critical Practice, and finally complete the final graduation project.
03. How to apply for the major of glasses design at the Royal Academy of Arts?
This is also the first year for the enrollment of the major of glasses design as a new discipline. Because there was no similar major before, Huang Yi has relatively extensive application requirements, and strongly encourages interdisciplinary students to apply. However, there are certain requirements for the use of technology and materials in the content of the portfolio, which is more conducive to students with fashion or product design experience.
The specific requirements for the collection are as follows:
Recent work or study projects, no less than 4 groups of complete works, including research, development, in-depth research and overall presentation of material application;
The concept of works including multimedia or digital technology;
It can include visual works;
If it includes clothing or jewelry works, it is necessary to elaborate on the use and creation process of materials.
The major will invite students for an interview after the review of the portfolio, and students are required to prepare a series of jobs before the interview, including:
Describe a design case that performed well in previous work;
Clear personal statement, including specific application professional direction;
Strong industry awareness and career planning;
Have professional and technical foundation;
Clear and profound understanding of materials;
As a new discipline, the glasses design major of the Royal Academy of Arts is no different from the fashion major in terms of application requirements for the time being, but as we all know, the requirements of Huangyi's works collection may change at any time, so this year's 2020 application season, Students who want to apply for this major should be too late~It is also suggested that interested students can pay attention to preparation in advance at any time!
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