“ Tutorial institution for art study abroad collection Is it an intermediary? " "Art tutoring is so expensive, is it really worth it?"“ Art study institutions Are there 'special' college resources? " "Is the collection of works really as troublesome as these art study abroad institutions say?" "Can these art study abroad institutions really help me apply to the ideal university?" I believe that the above questions are also the biggest controversy about art study abroad institutions. Many people are puzzled about art study abroad institutions. They think that art study abroad institutions are intermediaries for art students. Even in these doubts, there are many doubts and negative voices. They believe that art study abroad coaching is a profiteering and worthless industry, It is totally unworthy for art students to choose. So, are art institutions really as "worthless" as these voices say? Today, as an insider in the industry, Natural Light will reveal the "inside story" of art study institutions from three aspects: industry value, academic value and social value!
Art study institutions Industry value
First of all, from the most direct and macroscopic industry value, any industry or professional field can occupy a share in the market because of a certain number of fixed user demand, corresponding to the art study abroad collection counseling agencies. Similarly, because there are a large number of art study abroad, there is an industry for this group.
Before starting, natural light should correct a concept for everyone, that is, the problem we mentioned at the beginning:“ Tutorial institution for art study abroad collection Is it an intermediary? " When many students first came across the key word "art study abroad agencies", their first impression should be that they have drawn an equal sign with "intermediary agencies". If there is any difference with the traditional large-scale study abroad agencies? Many students may take it for granted that art tutoring agencies for overseas art students are intermediaries for overseas art students. They may know more about the needs of art students than other types of overseas art agents? But is it true? From the perspective of application and consulting services, it may be true that the tutoring agency of art overseas works collection really knows more about the whole group of art overseas students, as well as the specific art colleges and the corresponding application process. However, art study institutions are definitely not intermediaries!
Compared with the traditional intermediary service of applying for help, art study institutions focus on "work collection counseling", which is also caused by the biggest difference between art study and other major study abroad. Art students studying abroad need to submit collections of works and participate in interviews for review. Some countries or colleges even require art students to participate in additional professional examinations when applying. These are not necessary for studying abroad in other majors. Therefore, the industry of "art tutoring institutions for studying abroad" will gradually emerge, and gradually occupy a share in the market of studying abroad.
Then, why do people have deviations in understanding? On the one hand, because people do not fully understand this industry, on the other hand, because when people call this industry, they tend to simplify "art study abroad collection counseling institutions" to "art study abroad institutions", which makes people ignore the real focus of these institutions - collection counseling.
What is the market value of art study institutions?
To put it bluntly, for students, it greatly reduces the resistance of students to study art design abroad. Normally, the process of applying for colleges and universities by DIY is as follows: preliminary research, understanding of art schools, countries, and applying majors; Decide to go abroad and preliminarily determine the major, and start to plan the language and application time at the same time; Start to prepare the application portfolio and materials according to the application requirements of different colleges and universities; Take language examinations, translate and notarize documents, and create collections of works; Submit application materials and portfolio, prepare for interview if necessary, etc
Take everyone's familiarity with the college entrance examination as an example. Just for domestic universities to fill in the college entrance examination, most people have used a whole third year of senior high school to plan and adjust, and even many students in key high schools may be preparing for the college entrance examination from the moment they entered the university. Now we are faced with a huge number of colleges and universities and a wide range of majors all over the world. In addition, different colleges and universities have different application requirements for different majors, and they also have to deal with language examinations, portfolios, and application materials at the same time. This is a tedious and detailed process. Many students may feel headache when they think about it.
In particular, when we entered the university in high school, the students have not yet fully formed the ability to make subjective conscious judgments, so it is easy to make deviations in their choice of majors. Most art and design majors are more conscious. If you want to browse the official website and face the full screen of English, it is difficult for parents to help students even if they want to help.
For example, before Natural Light met a student who came to Natural Light to seek help from his DIY collection in the early stage. In the process of consultation and communication, the student always emphasized the product design he applied for. But when the art teacher browsed the student's works and communicated with the students in depth, he found that the student really wanted to apply, It is an interaction design major. It was not until the teacher of the natural light corrected the misunderstanding for him that the student began to apply truly correctly.
But what if I choose an art study institution? Let's just talk about the preliminary research. This part will save you a lot of time. Since each institution has a mature and perfect college library, it can help students determine the application goals accurately and quickly according to their personal conditions, college intentions, professional aspirations, etc. This step alone can save a lot of time and energy.
Secondly, speaking of the most important teaching link, when we browse the official website of art colleges, we can see the application requirements for collection of works put forward by the official website of art colleges. In addition to the hard requirements of "12-2 pieces", "no more than 2GB" and "no longer than 3min", most of them are descriptions that can't be specifically translated into reality, such as "reflecting students' creative thinking" How to show the interdisciplinary ability and the unconventional ability of the applicants? Coupled with the differences in culture and thinking mode, it will become a very big problem for many students.
However, most art tutors in art study abroad institutions have overseas art study background. They are familiar with the "routine" of overseas art schools, and know more about foreign culture and institutions. Even in high-quality art overseas study institutions, there are strong overseas artists and designers as teaching support. The rich art industry background and industry resources can improve the application success rate for art overseas students.
Finally, in terms of application, although not all art study abroad institutions provide application services, for art study abroad institutions with application departments, they can provide targeted application services according to the situation of students, such as email communication with the admissions office, providing letters of recommendation, and application documents for individual students. Compared with major overseas study application institutions, responsible art institutions can learn about students' strengths and weaknesses in the process of long-term contact and interaction with students, help students improve their weaknesses, turn them into strengths, and provide customized document services.
To sum up the above links: First, art study abroad institutions can help students save time in all aspects, and find the correct position quickly and conveniently; Provide strong targeted services according to students' professional advantages and weaknesses; Especially in the creation process of the most important collection of works, it will provide great help to improve the probability of successful application.
Natural Light Art Collection for Studying Abroad Student Works of Tutorial Institution
Art study institutions Academic value
A few years ago, when domestic students mentioned the Royal College of Art, London University of the Arts, Parsons School of Design and other institutions, most people felt "envious" and "unreachable". But what about now? It seems that these colleges have gradually become less high in the altar.
How can the number of students who choose to study abroad in the arts become more and more? It seems that the number of students admitted by colleges and universities has always been strictly controlled. But why does the number of students who apply for successful integration increase instead? Are these colleges setting water behind their backs? Or is it easier to apply for colleges and universities? In fact, none of them, because our understanding of overseas art is more transparent and comprehensive. Especially when the domestic art study abroad industry gradually matures and begins to move towards a perfect and systematic model, we will get to know more about overseas art schools and begin to provide more targeted guidance and training.
Just like in 2016, the natural light invited Chris, the admissions officer, to our campus for the first time to conduct admissions officer propaganda and work collection guidance activities. This kind of face-to-face communication and interaction activity of admissions officers was a scarce resource at that time, which caused quite a stir. But now in 2018, although the guidance courses of the recruiters' works collection of natural light and the review services of the recruiters are still exclusive in the industry, many institutions in the art study industry have tried the activities and courses in the form of the recruiters' workshop, 2-3 day short-term courses for the recruiters, as well as the lectures attended by the recruiters.
In the past, if students wanted to know about overseas colleges and universities, they might only know the most basic professional settings and teaching methods through online forums or school manuals published by intermediaries. But now? Art overseas study institutions can not only help you understand these basic college information, but also provide highly specialized teaching services for students' applications. Let students be familiar with the characteristics of foreign colleges and universities, the bias of professional works collection, types and themes, creation forms, etc., so as to carry out more targeted professional ability training and work collection creation.
But here we have to mention one of the shortcomings of many art study abroad institutions, that is, "tutoring works only for application". Although the portfolio is an important material in the application, the counseling service provided for the portfolio only to meet the enrollment needs is no different from the intermediary and exam oriented education. Although this teaching mode can really bring good feedback to students in the short term, for example, it can complete the collection of works faster and get more offers from colleges and universities. But how can students adapt to the overseas teaching mode after enrollment? How to face the new environment? Can real professional ability help students develop in the future? In fact, these are not really considered by institutions for students.
We can't say that art study abroad institutions that focus on "application" and "offer" are irresponsible, but the services provided for enrollment applications are actually the work of intermediaries. In essence, art study abroad institutions should be art education institutions, with the focus on "art education".
The focus of in-depth exploration within the industry should not only be the enrollment manual of colleges and universities, but also how to connect the education model with overseas colleges and universities; How to carry out scientific professional planning with advanced overseas art departments; How to integrate overseas design thinking and artistic concepts into student's portfolio courses in advance.
By providing students with art education courses, art study abroad institutions change students in essence, so as to really improve the success rate of application, rather than studying enrollment information thoroughly like intermediaries, and then helping students write documents.
Guided and divergent with students as the core, combined with overseas exploratory teaching, targeted courses are arranged, various majors are integrated, interdisciplinary exchanges are conducted, and students' thinking is inspired from multiple directions and angles. The art study abroad institutions that really focus on "education" not only pay attention to the application of students, but also pay more attention to the docking and future development of colleges and universities after students go abroad, and pay attention to the training and improvement of students' comprehensive artistic literacy. It is better to teach people how to fish than to teach them how to fish.
Collected works of students from overseas institutions of natural light art
Art study institutions social value
One of the most common situations that cannot be avoided here is to do it on behalf of others. For their own benefit, some art overseas study institutions do not refuse to come. In addition to the normal work collection tutoring and teaching, they also undertake the work collection on behalf of others, especially some small institutions and small workshops on Taobao. In the face of many students with tight application time or weak foundation, some institutions even directly recommend to students.
Natural light must admit that the application success rate of acting as an agent may be really high, because those responsible for acting as agents are often mature graduates or art teachers studying abroad who have experienced the education of overseas art schools. Compared with the applicants who have not really contacted overseas art schools, they certainly know more about overseas art schools and know more about their routines, Therefore, they can often produce works that satisfy the colleges and universities.
However, why do natural light and some of our peers resolutely refuse to do it ？
First of all, because we know that this is an absolute act of disrespect, no matter for the students themselves or the whole art education industry, it is absolutely disrespectful. Therefore, our answer is: never condone.
Secondly, not to mention that it is unfair to other students, and not to mention the consequences after being sent by colleges and universities. We know that this is the biggest irresponsible for students themselves. The original intention of most students applying for overseas art schools should be to get better promotion, so as to have better future development. Choosing to do it on behalf of others in the application is no different from cheating. Although it may improve the application success rate, can you really keep up with the course progress and improve your ability after enrollment? I'm afraid the answer is obviously no.
Natural light has always resolutely resisted the act of acting, and also rejected template teaching!
In essence, template teaching is also a kind of "soft acting" behavior, because the tutor will not arrange customized courses for each student, nor will he guide the creation of works according to the students' own conditions. All students' teaching and work collections use the same set of templates. This set of templates are often experienced teachers. According to the "routine" summarized from their accumulated college application experience and professional theme hotspots, students basically only need to carry out simple design, coupled with the composition of later works. Its essence is to do it on behalf of others. Therefore, we firmly resist template teaching.
Not only because of the above reasons, but also because we believe that the existence of a tutoring agency for art study abroad works collection should not only be responsible for everyone's application, but also as an educational institution, we should set an example and be responsible for the future of students.
Responsible for students, responsible for education, responsible for art and design, responsible for the entire art study industry, can really let students gain real comprehensive strength, and this is the social value of our existence. Improve students' artistic quality, and take the future as the focus to cultivate real artists and designers.
Natural Light attaches great importance to students' work collections and applications, and pays attention to the cultivation of students' ability. However, we are also interested in the transmission of positive energy. What we hope to "cultivate" is not only ability, but also students' sense of responsibility and responsibility as designers and artists, and guide students to help others with their art and design strength to truly solve problems.
The above is the "truth" shared by Natural Light with you. Finally, let's summarize today's content. What is the value of art study institutions? What is the difference between art study institutions and intermediaries? Is this industry really trustworthy?
First, it is undeniable that as long as there is market demand and industry, there will be competition within the industry; If there is competition, it is inevitable that there will be non benign competitive behaviors trying to take advantage of opportunities. In fact, this happens not only in the art education or art study industry, but also in every field. In this kind of benign competition, it is inevitable that there will be improper behaviors of questioning and slandering.
The natural light is also very clear. At the beginning of studying abroad in art, people often use the tool of "network" to understand. There will be various voices on the network, not only for a specific institution, but also for the whole art study industry. But most of the large institutions, and a small number of the small ones that are down-to-earth and developing, are worthy of trust and choice. The natural light will not strongly recommend that you must choose art study abroad institutions, because each student's situation is different. We respect each student's choice, and even admire those who choose DIY.
However, for students who are preparing to choose an institution or are learning about art study abroad, the natural light should remind you to keep your eyes open when choosing an art study abroad institution. Don't worry before making a choice. Do more background investigations, more field visits, more communication with consultants and professional tutors, and also participate in workshops or small activities organized by some institutions to learn more about them. Then make a choice according to your own situation. Natural Light believes that this industry can bring you a bright future.
Natural light recommends relevant information of art study institutions for you:
Which is better to study art abroad? Which is a good art study institution? How about interdisciplinary training for art study abroad?
Do you want to find an art study institution? How to select a training organization? How to make your own DIY collection?
This article belongs to the original article of Natural Light International Art Education Team. Without permission, it cannot be reproduced commercially in any form. If it is found, it must be investigated for legal responsibility.
