What majors are included in applying for art business? He is an art student and a business elite. Art+business is so popular! The UK is one of the primary destinations for art study, and also has a long tradition of business education. Today, let's find out what options are available to unlock the dual identities of artists and business elites?
Art is not only about creativity, but also an industry and a business.
Nowadays, many developed countries have listed cultural and creative industries covering fashion, design, music, publishing, etc. as national pillar industries. It is difficult for artists who only focus on creation to be seen by the society, and for businessmen who do not know the laws of art to layout creative industries. Cross border talents of art and commerce are increasingly sought after in the job market!
Art+Business, there are many choices!
Part. 1 Art management
Art management is one of the emerging majors with "the least card background", and is gradually becoming a popular choice for art students to study abroad. It does not necessarily require applicants to have strong artistic background, but employment can cover almost all artistic categories; After graduation, you can find a well paid job and have the opportunity to gain an "iron rice bowl" in the system.
Can only say, really fragrant!
Art management can generally be divided into performing arts management and visual arts management. In the future, the performance direction will enter theaters, performing arts companies, song and dance troupes and other institutions to engage in marketing, management, planning and other work. The visual direction includes art, plane, installation, etc., and you can enter auction houses, museums, exhibition halls, galleries and other institutions.
In addition to art management, there is a plus version - creative industry management. Creative industry management is more suitable for the needs of the job market than art management. It is oriented to the broad field of culture and media, including the Internet, tourism, advertising, sports, etc. You can also learn comprehensive business skills in creative industry management, such as industry research, data analysis, business model, financial management, etc.
Whether it is art management or cultural and creative industry management, there is not much requirement for students' background. In practical work, the focus of art management is not creativity, but art business, or art industry. However, when applying, we need to pay attention to the course content of the project to understand the focus of different institutions.
Part. 2 Design management
We know that design is not a personal act of designers. Nowadays, some companies tend to view design in isolation as a sporadic work of product, packaging, display and publicity. Their own organizational structure and working mode are not suitable for the occurrence and development of creativity. Design management is to change this situation, support the work of designers with management science, and make design become the strategic resource of enterprises, and drive the development of enterprises with creativity.
Design management is the overall management of design in the business environment, including product design management, brand design management, service design management, engineering design management, urban design management and other subdivisions. In China, design management is still an emerging industry, but according to the Indeed website, the average salary of design managers can reach 55035 pounds per year in the UK, 105772 dollars per year in the United States, and 153342 dollars per year in California!
The British design management majors can consider Southampton University, Loughborough University, Coventry University, Birmingham City University, etc. The design management major recommends to prepare a collection of works. Students with design background can focus on demonstrating their design ability, while students who are not design majors can use research reports, papers, etc. to demonstrate their comprehensive ability.
Part. 3 Fashion management
Fashion management, but the huge and special nature of the fashion industry makes it a relatively independent hot field. If you love fashion, but are not satisfied with fashion itself, and care more about designers, models, and the complex mechanism behind the show, then fashion management is undoubtedly suitable for you!
Fashion management involves the establishment of brand image and awareness among the public, as well as the marketing, sales and retail management of fashion products, as well as the organization, planning and promotion of fashion business. Graduates usually choose positions related to marketing, brand marketing, public relations, brand management, etc. in the fashion industry. Fashion management also includes some subdivisions, such as fashion marketing and global culture, strategic fashion marketing, trend analysis and prediction, fashion public relations, fashion psychology, sustainable fashion marketing, etc.
Although such majors are not forced to submit collections, collections are still the best way to show themselves. Almost all top universities in fashion management require applicants to have some industry employment experience, especially in sales, marketing, promotion and other related majors. Most competitors have internship experience in related companies. It is very important to improve the business background for students who are art and design graduates!
The standards of art management, design management and fashion management seem not so strict, but because of this, whether it is collection of works, documents or recitation, they all need more pertinence! Only by making precise efforts can we get twice the result with half the effort.
It is a good choice to sit and enjoy dual resources and cooperate with the strong!
Which universities apply for arts and business?
London University of the Arts
Choosing the cross major of art+business will enable me to go to the best art colleges in the UK even if I don't have a strong professional background!
As a top art school in the UK and even the world, Lunyi's business courses related to design and art continue the characteristics of professional subdivision and keeping pace with the times. Let's start with the most business majors London Fashion Institute (LCF), there are eight business majors with bachelor's degree, which are:
BA(Hons)Fashion Marketing
Fashion market
BSc(Hons)Fashion Management
Fashion management
MSc Cosmetic Science
Cosmetic Science
MSc Strategic Fashion Management
Strategic fashion management
BA(Hons)Fashion Visual Merchandising and Branding
Fashion Visual Marketing and Branding
BSc(Hons)Psychology of Fashion
Fashion Psychology
BA(Hons)Fashion buying and Merchandising
Fashion buyers and marketing
BA(Hons)Fashion Marketing and Consumer Behaviour
Fashion Market and Consumer Behavior
LCF has 6 business graduate programs, which are still concentrated in the fashion field, and the professional facilities are very detailed and comprehensive
MA Strategic Fashion Marketing
Strategic fashion market
MA Fashion Design Management
Fashion Design Management
MA Global Fashion Retailing
Global fashion retail
MA Fashion Entrepreneurship and Innovation
Fashion entrepreneurship and innovation
MSc Applied Psychology in Fashion
Fashion Applied Psychology
MSc Fashion Analytics and Forecasting
Fashion analysis and prediction
In addition, Saint Martin also has 6 business management majors
undergraduate
BA(Hons)Culture, Criticism and Curation
Culture, Criticism and Curatorial Exhibition
graduate student
MA Arts and Cultural Enterprise
Arts and cultural industries
MA Applied Imagination
Imagination application
MA Culture, Criticism and Curation
Culture, Criticism and Curatorial Exhibition
MA Innovation Management
Creative management
Master of Business Administration(MBA)
MBA in Art Management
The London School of Communication (LCC) mainly offers design management majors
undergraduate
BA(Hons)Service Design
Service design
BA(Hons)Design Management
Design management
graduate student
MA Service Design
Service design
MA Design Management
Design management
MA Design for Art Direction
Art Direction Design
Business schools of famous universities have always been famous for their low admission rate. But with the help of art background, you can also enjoy business education resources
Let's start with Manchester University in "Wang Man Ai Hua". The University of Manchester Business School is one of the two earliest established business schools in the UK. It has won the fourth place in the UK and the 13th place in Europe in the 2023 Bloomberg ranking. It is also known as "South London and North Manchester" in the industry. At the same time, the Art School of the University of Manchester is the second oldest art school in the UK. In 2023, the school's QS ranking in the field of art and humanities will rise from 45 in 2022 to 38 in the world, ranking 8th in the UK!
Benefiting from the strong strength of Manchester University in the field of business and art, and enjoying the top resources of both sides, a number of arts management disciplines in the university have a high degree of recognition, and admission will be relatively easy, which can be described as a "leak detection" optimization!
undergraduate
BA Fashion Mangagement
Fashion management
BA Fashion Marketing
Fashion Marketing
graduate student
MA Art Gallery and Museum Studies
Art Museum and Museum Research
MA Arts Management,Policy and Practice
Art management policy and practice
MA Creative and Cultural Industries
Creative and cultural industries
MA/PGDip Heritage Studies
Cultural heritage research
MSc International Fashion Marketing
Master of International Fashion Marketing
MSc International Fashion Retailing
Master of International Fashion Retail
Warwick University
In the 2023QS World University Ranking just released this year, Warwick University ranks 64th in the world, 22nd in business and management research, and 5th in the UK. Warwick University Business School is the first business school in the UK to obtain triple certification, and is also known as one of the top business schools in the UK. Its specialty setting is small and refined, and it wins by quality. The average admission rate of Chinese students is less than 15% every year.
In art+business, Warwick University is undoubtedly a professional! For this purpose, the school has set up a cultural policy research center, under which there are four master programs in media, covering the government and market in the cultural field, including creative and media enterprises, global media and communication, international cultural policy and management, and art enterprises and development; There is also an undergraduate major in media and creative industries.
undergraduate
BA Media and Creative Industries
Media and creative industries
graduate student
MA Arts, Enterprise and Development
Art enterprises and development
MA Creative and Media Enterprises
Creative and Media Enterprise Management
MA Global Media and Communication
Global Media and Communication
Take Arts, Enterprise and Development MA of Warwick University as an example. The major follows the small class teaching of "Huawei Model", and each class of core courses has 20-30 people. Large lectures will not be given. We guarantee 6-10 hours of core teaching time per week, in addition to a large number of seminar activities.
Students' usual assignments include papers, case studies, assessments, reports, proposals, portfolios and business plans, as well as group presentations, creative and practical projects. A 12000 word written paper is required.
Glasgow, the largest city in Scotland, has two famous universities: Glasgow University and Glasgow Academy of Arts. Their annual postgraduate program of international management and design innovation gathers the essence of the city's educational resources!
Let's start with the University of Glasgow. In 2023, according to the HESA data of the British Higher Education Statistics Bureau, the University of Glasgow has surpassed the top 1 title of UCL and become the most popular school for Chinese students! The business school of Glasgow University, named after Adam Smith, the famous alumnus and father of economics, has three top business school certifications (AACSB, EQUIS, AMBA) and ranks among the top 1% business schools in the world.
Glasgow Academy of Arts, which we are familiar with, ranked 12th in art design of QS World University in 2023 and 3rd in Britain. This major is taught jointly by the two universities, but students apply to the University of Glasgow.
This course focuses on the interaction between user led design innovation and practice. Based on contemporary business management models and design technology practice, it aims to provide students with skills training in design process and critical thinking, so that students can choose from a variety of career directions in the future. The major also has a dedicated career and employment team, which provides support and advice to students throughout the year, various group seminars, recruitment activities and social opportunities, and guarantees students' career prospects.
It should be noted that this major requires students to have at least 20% undergraduate credit in business, management and/or economics or design. Graduates with design experience can also be considered. Otherwise, students are advised to apply for management major directly.
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