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Application requirements for fashion management major, is it difficult to apply for fashion management by changing majors?

Author: Natural light / Is it difficult to apply for fashion management major / Time: 2021.01.28 14:45:51
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Application requirements for fashion management major, is it difficult to apply for fashion management by changing majors? Different from "offer=40% of works collection+40% of documents+20% of language/GPA20%" for art majors, many fashion management majors are actually closer to "offer=30% of standardized scores/relevant industry experience+40% of papers/study plans+20% of works collection projects+10% of recommendation letters".


Application requirements for fashion management


If you are an "illegitimate meal" in the fashion industry

Want to predict the trend of fashion

Become a "trendsetter" in the art industry

Have a certain understanding of brand, design and art market

In fact, it is suitable for your major

Not only clothing design, but also Fashion management


If fashion designers are responsible for designing and making clothes, then Fashion management is responsible for managing clothing, building brands and creating greater value for design works


Fashion management is not a profession, but a category. Subordinates have many subdivisions. Although most of them are set up in art colleges, they not only need to have a certain foundation of design, but also need some brand and management knowledge reserves.


Different from "offer=40% of works collection+40% of documents+20% of language/GPA20%" for art majors, many fashion management majors are actually closer to graduate students "Offer=standardized grades/relevant industry experience 30%+papers/study plans 40%+portfolio projects 20%+recommendation letters 10%".


In order to help you understand the profession of fashion management more intuitively, we Take QIU, an overseas student of natural light art, as an example Her application experience is very typical. We analyze common problems such as professional requirements, application planning, and portfolio for everyone.


She is Undergraduate 985/211 College Graphic Design to Fashion Management Application Postgraduate , with IELTS 7.0 and GPA3.69 scores, we have received three offers from top universities by completing portfolio projects, learning plans and papers!


Offer presentation


University of Southampton

University of Southampton


University of Manchester

The University of Manchester


University of Birmingham

Birmingham City University


Is it difficult to apply for fashion management when changing majors?


Now when applying for graduate students, many people choose to change their major to apply for a major that they are more interested in, or continue to study in a major that has more future development, because their undergraduate major is not suitable for their own development.


Many undergraduate students studied clothing and jewelry design before. Graduate students did not want to continue to do design, but still loved the fashion industry, so they chose fashion management.


However, there are also students who have changed their major from other design to fashion management, such as our student Qiu, who majored in graphic design because Lack of interest in this major during undergraduate study He has always been concerned about and interested in the fashion industry, so he chose to apply for professional transfer. stay Considering the wide range of employment in the fashion industry, which is more suitable for their future development, they chose fashion management


She has studied in Natural Light for one year. Because she has certain design skills, she mainly understands the overseas education of fashion industry and fashion management specialty at the basic stage, Let students learn a certain professional framework before making a collection of works, which will be more conducive to the later production of application content.


Although it is a professional change, it is based on Natural light art study abroad With years of successful experience in applying for professional transfer and customized and targeted guidance, the application for professional transfer is not an insurmountable problem.


How to make study plans and papers?


In terms of the application requirements for fashion management graduate students in the UK, the professional application materials need to provide papers, learning plans and portfolio projects for bonus points. In terms of papers and study plans, the school should consider some understanding of the fashion industry, and personal professional views based on development trends and topics These materials reflect the applicants' matching degree and future learning plans for the major.


 Lunshi Fashion Management Graduate Application Requirements

Application requirements of Lunshi MA Fashion Design Management


The topic of Qiu's thesis and study plan was selected through comprehensive consideration after many investigations. Her thesis chose to analyze the development of the medieval industry in the second-hand luxury market. Her study plan chose the development of the sustainable fashion industry, and in the plan she chose the combination of emerging VR technology and sustainable fashion Interdisciplinary development is also a major trend in the future, which is more suitable for market demand.


 Research pictures of fashion management works collection

Natural light student Qiu's survey picture of fashion management


These two parts of the application content of fashion management are very important, accounting for a high proportion in the application, which is different from other design categories. So students must Before writing, prepare enough research and have a certain literature reserve. In writing, there should be a clear point of view, with a large number of references and cases to support. It is necessary to have a unique personal perspective and make a comprehensive statement.


Do fashion management need collections?


The fashion management major in many colleges and universities will not force the portfolio project, but how to stand out from tens of thousands of competitors in the application is the most critical.


   The four key words of fashion management specialty are trend, market, matching display and publicity . If you want to show your understanding of the major through art forms to the greatest extent, the visual project of the work collection is the best choice.


 Ual Fashion Management

Image source: Official website of UAL


Qiu made a visual project in his application materials, In the visual project, he combined his undergraduate graphic design foundation and selected the British fashion brand to enter the domestic exhibition production project.


 Theme works of fashion management project

Natural light student Qiu's work collection project pictures


The theme of the fashion management project is a medieval dinner. The brand chosen by Qiu is a niche design brand that she likes, and has not entered the domestic market yet.


She produced Conceptual display, as well as the design of putting the whole Show in the theater This project is very consistent with the development trend that fashion management majors focus on, the development of brand market and regional publicity.


 Design manuscript of fashion management project

Project design manuscript of natural light student Qiu


Choose fashion management=high paid higher vocational education


Because the choice of fashion management generally takes two points into consideration: interest and employment development. Fashion management has a wide range of employment , standing at the top of the fashion circle, excellent fashion managers can predict the fashion direction of the next season or even year. It is also the trendsetter of many international brands, which affects the value of the whole market.


 Employment scope of fashion management

Image source: Official website of UAL


   Brand management

  Brand Management

Be responsible for formulating and implementing online and offline marketing plans to improve brand awareness and create products that are more adaptable to the market, consistent with brand tonality and designer concepts. Improve the brand's position in the fashion and luxury industry in terms of service.


 Brand management

Image source: Official website of UAL


   Fashion and Luxury Marketing

  Fashion&Luxury

It mainly involves clear brand positioning, analysis of market trends, strategic production planning, management of procurement negotiations and formulation of advertising and marketing strategies.


 Fashion and Luxury Marketing

Image source: Official website of UAL


   Fashion buyers

  Fashion&Luxury Buying

Fashion and luxury buyers go to manufacturers, trade fairs and fashion shows around the world to determine the products to be displayed by the company according to the emerging seasonal trends.


 Fashion buyers

Image source: Official website of UAL


   public relations

  Public Relations

Public relations personnel will work with fashion editors to develop marketing strategies that conform to the regional tonal style, so as to produce positive publicity effects and gain customers' recognition of the brand.

Responsible for completing market research, trend analysis, customer retention strategy and other work, as well as establishing and maintaining contact with celebrities and other public figures who can enhance brand awareness.


 public relations

Image source: Official website of UAL


   Fashion editor

  Fashion Writing

Fashion loving writers can express their opinions on industry trends, brand new products and other events in the fashion circle. From magazines to online media platforms, you can also write articles for e-commerce websites, public relations companies and trade publications.


 Fashion editor

Image source: Official website of UAL


The employment of fashion management is very extensive, and it has become a hot talent in major companies, platforms and media in the industry overseas. During studying abroad, you can also participate in the internship of brand companies to increase market experience and better combine the knowledge you have learned to practice.


There is also a great demand for talents in China, During the application period, Qiu participated in the offline internship of "Fashion Bazaar" Through internship, on the one hand, we can improve our professional background, on the other hand, we can understand the future trend of fashion development. She hopes that she can return to China for employment after graduation, enter some well-known brand companies in China and apply her overseas learning to the development of domestic fashion industry.


 Fashion management background improvement


   summary


As a new and unique art discipline, fashion management requires high fashion sensitivity of applicants. However, the restrictions on everyone are low. Whether it is innovation or retro, it can let you have a goal in mind and give full play to your talents and talents, which can be said to be the "online celebrity specialty" in the fashion circle.


After systematic study, fashion management students, on the basis of understanding fashion design, understand how to respond to changing consumption trends, how to expand brand awareness, and fashion product management processes from product development to promotion points.


   The major of fashion management, which combines fashion skills and business acumen, is like a fairy In terms of application, it is the first choice to change majors and cross disciplines. With such a wide range of employment, there is no need to worry about being submerged in the job market.


Is it difficult to apply for fashion management for changing majors? According to the application requirements, application planning, collection of works and other common problems of fashion management specialty, I made an analysis for you one by one. If you have any other questions, please consult Natural Light Art to study abroad.


World ranking of USC

Fashion management portfolio cases, 0 basic, easy to handle, Narendra offer

London Fashion College Admission Conditions (London Fashion College Application Conditions)


This article belongs to the original article of Natural Light International Art Education Team. Without permission, it cannot be reproduced commercially in any form. If it is found, it must be investigated for legal responsibility.

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