Last time, the natural light introduced Mr. Liu, who graduated from Coventry University and majored in industrial product design, to everyone. He once introduced the differences between domestic and foreign industrial product design majors; Today, we bring you the learning contents of undergraduate and master courses of industrial product design in Coventry University, UK, and how the school develops students' abilities. Let's have a look.
How about going abroad for undergraduate or master degree in industrial product design of Coventry University? How does the school develop students' ability?
Undergraduate:
Coventry University In the undergraduate stage of industrial product design, the main learning contents are: basic skills of 2D and 3D modeling software that can express their own visual language; Study the principle and relationship of material and process selection in product design, and how to give consideration to aesthetics and function; The professional ability to collect inspiration from sketch books and turn drawings on paper into formal works; Investigation and analysis ability combining history, market trend and analysis, sustainable development, brand, technology and social needs.

The screenshot is from the official website of Coventry University
During the study in Coventry University, students will enter the studio to start group work, and learn through discussion under the guidance of the tutor. A lot of homework needs to be done in groups. Through this learning mode, students can exercise the necessary communication skills in the future workplace.
There will also be several practical projects in school. These projects have the same size as real commercial projects. All factors that need to be considered in work, such as environment, inclusiveness, technology, sustainability, brand image, etc., will be practiced in practice.
In addition, students can also learn other professional skills, such as professional screen printing, letterpress printing, laser cutting, photography, digital media, etc. At school, the school will also take students to museums and galleries around the field to observe cultural diversity.

The screenshot is from the official website of Coventry University
Postgraduate stage:
The main learning content of the graduate stage of industrial product design in Coventry University is design innovation, including user centered thinking mode; Relevant knowledge of technology and manufacturing; Students are expected to develop innovative concepts with international competitiveness. At the same time, students are required to have certain ability of hand drawing and model making, so as to clearly express their own design scheme. The ability of teamwork is also important, and leadership is also an important evaluation standard in the graduate study stage.

The screenshot is from the official website of Coventry University
In the graduate stage of learning is mainly studio. Students will work with team members to complete real business projects. At this stage, they will not only use academic knowledge such as ergonomics and materials science, but also learn brand image and visual language, product marketing, development and application of data collection, data analysis and other capabilities.
Taking vehicle design as an example, automobile design itself is a very complex design process. So many domestic students tend to focus on more complex functions and more complex appearances when designing cars.
However, this often goes against the core concept of our industrial product design, namely "less is more", which translates into "less is more". This is in line with our understanding of industrial products in modern society, which tends to be simple in appearance and single in function.
So how to subtract in a complex process should be the focus that every product designer should pay attention to and learn.
Students may have a strong desire to express themselves when creating art overseas works collections. They want to show many things through complex functions and appearances, but this kind of way is not suitable for some majors. For example, Tianze, an industrial design student who once received an offer from Natural Light, has done a very interesting design in his work collection. Because this classmate's mother likes to grow flowers, the problem is that if the whole family goes out together, the plants will die soon because of water shortage. His project is about the experiment of Automatic Watering Product, which can automatically water plants without being watched.


Natural light student works, please do not steal
The function of this work is also very simple, but this seemingly simple work has also gone through many experiments. According to the computer programming to detect the soil moisture, and the use of a single-chip microcomputer, we got a very interesting work.
From the introduction of the master's degree in industrial product design of Coventry University, we can understand that the training goal of the university for students majoring in industrial product design is that students can use interdisciplinary thinking to design with users as the center. The teaching idea of the subject is to cultivate students' research ability and skills. Let students observe with critical thinking and creative thinking in the design process.
Understanding good works is the design that has an impact on society, the design of innovative technology, insight into global design and other fields. The school hopes that students will first investigate the impact of social, environmental, commercial and other factors on products in the design process, explore the possibility of new technologies and future concepts, so as to make industrial product design that can communicate with people.
Natural light shares more topics for you:
Coventry University Product Industrial Design _ application _ tuition
What is industrial product design? Is the design of industrial products different at home and abroad?
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